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Identity materials: Mission statements, descriptions of services and products, and bios; logos; Web sites; brochures; presentations; ghostwriting; press releases; white papers
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Buechler Capital Asset Management was launched in 2006 by an investment manager who had a large clientele but no public identity beyond that of the major firm where he worked. Going out on his own, he asked Magnificent Publications to help develop marketing messages and a logo as well as graphic design of a brochure, stationery, and presentation materials. The new corporate identity reflects the firm’s location on the Pacific coast and the client’s investment interests in natural resources and in New Zealand, Australia, and the Pacific Rim. The same themes are carried out in the Web site (www.buechlercapital.com). |

